About

Gordon K. Sattro is a seasoned attorney, business executive, and entrepreneur with extensive expertise in corporate law and regulated industries. He is the founding partner and Managing Attorney of Sattro Law Group, P.C., a boutique law firm providing full-service legal counsel in business, entertainment, and litigation matters. Sattro also serves as the Managing Director of Nationwide Mergers & Acquisitions at Green Life Business Group, Inc., one of the country’s leading cannabis business brokerage firms. In these roles, he leverages nearly a decade of experience in the cannabis sector to advise entrepreneurs, operators, and investors on complex transactions, regulatory compliance, and growth strategies. Sattro’s career is defined by leadership, entrepreneurial initiative, and subject matter expertise – from guiding startups through negotiations and compliance, to spearheading nationwide expansion initiatives in emerging markets. He is known for his practical insight and legal acumen, particularly in the cannabis and real estate arenas, and is a trusted voice on topics of corporate development, regulatory compliance, and business strategy.

Experience

Sattro Law Group, P.C. – Founding Partner & Managing Attorney (2018–Present)

• Comprehensive Legal Counsel: Founded a boutique law firm specializing in entertainment, business, and litigation law. Assembled a team of attorneys to provide a full suite of legal services for entrepreneurs and creative professionals. Oversees client engagements ranging from contract drafting and negotiation to intellectual property, regulatory compliance, and dispute resolution.

• Business & Corporate Law: Advises startups and established companies on entity formation, corporate governance, and strategic business transactions. Has formed dozens of corporations, partnerships, and nonprofits, guiding clients through regulatory compliance (including cannabis regulations) and operational challenges. Leverages executive-level corporate experience to deliver practical solutions in mergers, acquisitions, and business development initiatives.

• Litigation & Dispute Resolution: Represents plaintiffs and defendants in complex business and entertainment litigation. Achieved successful outcomes including recovery of significant monetary damages for clients, and is skilled in alternative dispute resolution (mediation/arbitration) as well as aggressive courtroom advocacy when necessary.

• Leadership & Client Service: Combines Fortune 500 corporate experience with legal expertise to offer clients strategic counsel that bridges business and law. Under Sattro’s leadership, the firm emphasizes passion, diligence, and creativity in solving legal problems, earning trust among a diverse clientele of innovators and industry leaders.

Green Life Business Group, Inc. – Managing Director, Nationwide Mergers & Acquisitions (2020–Present)

• Cannabis M&A Leadership: Heads the nationwide mergers & acquisitions division for a top cannabis brokerage, expanding the firm’s footprint from its California base to operations in over 22 states – including key East Coast markets like New York, New Jersey, and Connecticut.

• Deal Advisory & Execution: Oversees and advises on hundreds of cannabis business deals, from dispensary license acquisitions and strategic partnerships to large-scale distressed asset sales. Achievements include facilitating multi-million dollar transactions and structuring complex deals that align with diverse state regulations.

• Valuation & Industry Expertise: Serves as an expert witness in cannabis business valuation (court-appointed in California and Massachusetts) and is qualified to testify nationwide, providing credible assessments in legal proceedings. Frequently contributes insights as a Green Market Report industry writer and appears as a guest on cannabis business podcasts, sharing expertise on compliance, market trends, and investment strategies.

• National Expansion & Strategy: Led Green Life’s nationwide expansion initiative, recruiting and managing teams across multiple states. Developed standard operating procedures and compliance protocols to ensure all transactions meet both state cannabis regulations and real estate laws, underscoring his dual expertise in cannabis licensing and real estate planning.

Embry | Dana Sattro LLP – Senior Partner, Entertainment & Business Law (2017–2018)
Co-led the firm’s entertainment and business law practice, providing counsel to actors, producers, and entrepreneurs in film, music, and media projects. Managed contract negotiations and intellectual property matters, ensuring clients received full-service legal support for their ventures. Guided business clients through complex transactions and partnerships, and mentored junior attorneys in areas of contract law and client relations. This role built on Sattro’s ability to deliver a “full suite of services” to creative and corporate clients, foreshadowing the comprehensive approach of his own firm.

Panagopoulos Embry P.C. – Partner, Corporate & Entertainment Law (2015–2017)
Practiced corporate and entertainment law, working closely with co-founding partners to advise small businesses and talent clients. Handled a broad range of legal matters including corporate compliance, commercial contracts, and entertainment production deals. Played a key role in business development for the firm, expanding its client base in Southern California and enhancing service offerings in contract negotiation and business planning. Established a reputation for being both a skilled attorney and a strategic business advisor, paving the way for later roles in corporate strategy and M&A.

Earlier career experiences include serving as an Account Executive (Attorney Recruiter) at Robert Half Legal (2014–2015) and as a Lieutenant in the U.S. Army National Guard (2009–2014). These positions honed his skills in talent development, leadership, and strategic planning. He also held roles in management and sales in the 2000s (e.g. at Nordstrom and Nissan), reflecting a diverse background that contributes to his business acumen and client-focused approach.

Conferences & Industry Engagement

• Speaker, Cannabis Means Business (CWCBExpo) – New York, 2025: Featured panelist discussing “Real Estate & Cannabis Business Planning: Location, location, location – where will your cannabis business grow most?” at the CWCBExpo conference. Shared expertise on how real estate strategy intersects with cannabis licensing and market expansion, drawing on his experience growing Green Life’s operations nationally.

• Benzinga Cannabis Capital Conference – 2024: Interviewed and spoke alongside the Green Life Business Group team about the state of the cannabis market and investment climate. Provided commentary on navigating a dry capital market for cannabis businesses, emphasizing creative M&A solutions. (Noted in industry press: at the Benzinga conference, Sattro represented Green Life’s perspective on nationwide cannabis opportunities.)

• Podcast & Media Appearances: Frequent guest on cannabis industry podcasts and webinars, where he discusses topics such as regulatory compliance, cannabis licensing, and deal-making strategies. Sattro’s insights have made him a go-to commentator on emerging trends in cannabis business law and real estate development for new markets.

• Publications: Contributor to the Green Market Report, authoring pieces on cannabis business transactions and market analysis. His writing provides thought leadership on how companies can thrive amid evolving cannabis regulations and capital challenges. Sattro has also been quoted or profiled in legal blogs and industry publications for his expertise in contract law and cannabis compliance.

Education & Certifications

• Juris Doctor (J.D.), Southwestern Law School – Completed 2012. Developed a foundation in business law, contracts, and litigation during his legal studies.

• B.A. in Political Science, California State University, Fullerton – Completed 2009. Minor in Military Science through the Army ROTC program at the University of Southern California (culminating in his commission as an Army National Guard officer).

• Attorney Admissions: Member of the State Bar of California; admitted to practice in the U.S. District Court for the Southern District of California. Active member of the Beverly Hills Bar Association, San Diego County Bar Association, and Los Angeles County Bar Association.

• Real Estate Broker License: Licensed California real estate broker (DRE #02136011). This credential, combined with his legal background, enables Sattro to expertly handle transactions involving commercial real estate and cannabis business properties.

• Professional Affiliations: Engaged in various industry and community organizations. He stays connected with the cannabis business community through conference networks and is committed to ongoing legal education in emerging fields (e.g., cannabis regulatory law and corporate compliance).

Skills

• Regulatory Compliance & Licensing: Deep knowledge of cannabis regulations across multiple states, ensuring client businesses meet all legal requirements for operation. Experienced in guiding companies through licensing processes and compliance audits in both cannabis and traditional industries.

• Contract Law & Negotiation: Expert in drafting and negotiating contracts, including purchase agreements, partnership agreements, entertainment contracts, and real estate leases. Adept at securing favorable terms and mitigating risk for clients in high-stakes deals.

• Mergers & Acquisitions (M&A): Proven track record in orchestrating M&A transactions, particularly in the cannabis sector. Skilled in valuation, due diligence, deal structuring, and integrating business operations post-acquisition.

• Business Development & Strategy: Strong background in corporate development (including a former Fortune 500 corporate strategy role) and entrepreneurship. Capable of crafting growth strategies, expanding market presence (e.g., Green Life’s expansion to 22 states), and identifying new business opportunities.

• Litigation & Dispute Resolution: Experienced litigator with successes in entertainment and business lawsuits. Competent in managing disputes through mediation or trial, with a focus on efficient, positive outcomes.

• Real Estate Transactions: Knowledgeable in real estate aspects of business deals, including property due diligence for cannabis dispensaries and cultivation sites. Offers strategic counsel on location selection and property compliance for regulated businesses, blending legal and market considerations.

• Leadership & Team Management: Demonstrated leadership as a law firm managing partner and military officer, adept at leading cross-functional teams. Excels in high-pressure environments (“runs toward fires” to solve problems) and in mentoring colleagues to achieve professional excellence.

Each role and skill set that Gordon Sattro brings to the table underscores his commitment to client success and industry leadership. Whether navigating the complexities of cannabis business law, negotiating a pivotal contract, or speaking at a conference, he combines legal expertise with pragmatic business sense to drive results for his clients and ventures. His professional journey – spanning law, corporate strategy, and entrepreneurial endeavors – highlights a dynamic career devoted to innovation, compliance, and strategic growth in emerging markets.